What’s your startup really worth? Mastering valuations before your raise
Learn how investors value early-stage startups, and how to position your valuation before your next funding round.
Speakers: Michael Budnow (Standard Ledger) and Daniel Faloppa (Equidam)
Valuation is one of the most misunderstood parts of fundraising.
Many founders either anchor to a number they “need”, copy what they’ve seen in the market, or rely on rules of thumb that don’t stand up in real investor discussions.
The reality? Investors use structured methodologies and they assess far more than just revenue multiples.
This practical webinar is designed to help UK startup founders understand how valuations are actually formed, what drives investor perception of value, and how to approach fundraising conversations with credibility and confidence.
Join Michael Budnow, UK Director and Co-Founder of Standard Ledger, and Daniel Faloppa, Founder & CEO of Equidam, a global valuation platform, for a founder-focused session on mastering valuation before your next raise.
Together, they’ll discuss how investors think about risk, growth, defensibility and traction, and how those factors translate into real-world numbers.
What we’ll cover:
- How investors value early-stage startups – The core methodologies used in practice, from comparables to risk-adjusted approaches
- Pre-revenue and early revenue valuation – What actually drives value when financial history is limited
- Common valuation mistakes founders make – Over-optimism, weak assumptions, and misaligned expectations
- Positioning your startup’s worth – How to support your valuation with metrics, narrative and financial clarity
- Balancing dilution and ambition – Setting a valuation that attracts investors without damaging future rounds
Who should attend:
- UK startup founders planning to raise in the next 6–12 months
- Teams preparing for Seed or Series A conversations
- Founders who want to understand valuation before speaking to investors
- Anyone unsure how their startup would be assessed in a real-world funding scenario
You’ll leave with a clearer understanding of how valuation works in practice — and how to approach your next raise from a position of strength rather than guesswork.
🎥 Can’t attend live? Register anyway and we’ll send you the recording afterwards.
