Anglia Capital Group announces investment into pioneering Suffolk drinks company
Investors in this round: Anglia Capital Group
A Suffolk business creating a stir in the growing non-alcoholic drinks sector has received investment from Anglia Capital Group, alongside New Anglia Capital.
Crossip has gained acclaim for its distinctive range of non-alcoholic spirits that boast complex flavours and premium ingredients. The Great Taste Awards are the world’s largest and most trusted food and drink accreditation scheme. Crossip’s Fresh Citrus won the privileged 3-star award, which puts it in the top 1.8% out of over 14,000 food and drink products that entered. The company also saw success with its Pure Hibiscus, Dandy Smoke and Rich Berry flavours, which all won 2-star awards, putting them in the top 10%.
Locally, Crossip was the highest awarded brand across all products in the Suffolk region of the Great Taste Awards – Great Taste Awards 2023: Suffolk winners announced | East Anglian Daily Times (eadt.co.uk).
Hannah Smith, Managing Director at Anglia Capital Group. says “Anglia Capital Group is excited to invest in Crossip, a company that is reshaping the landscape of non-alcoholic spirits. Crossip have shown a dedication to quality and innovation and we’re excited to be part of their journey.”
Bradley Jones, C-Founder and CFO of Crossip, adds: “We are delighted to have Anglia Capital Group on board this journey with us.“We believe their commitment in championing local businesses will bring great economic benefit to the region and we endeavour to ensure that Crossip’s expansion plan will impact the Suffolk and surrounding region significantly.”
With latest industry data showing that 1 in 3 hospitality visits do not involve alcohol, the demand for premium non-alcoholic beverages continues to rise, along with consumers expectations on quality. Crossip is positioning itself to be a leader in the space, not only in the UK but globally, having launched in 13 countries already and with a strong presence in the Middle East.
About Anglia Capital Group: ACG is an Angel Investment network which invests in start-ups and early growth stage businesses who are providing innovative and potentially disruptive solutions to their industry. Its co-investment fund New Anglia Capital is backed by £4m from New Anglia Local Enterprise Partnership and aims to stimulate entrepreneurship and economic growth across Norfolk and Suffolk.
About Crossip: Founded in 2020 by cocktail expert Carl Anthony Brown, CROSSIP is a range of non-alcoholic spirits made from botanical ingredients and boasting superior flavour and body. Carl was driven to design a better tasting alcohol-free drink, inspired by his love for cocktails, passion for fitness and support for mental health issues.