Beyond the Pitch Deck: How a strong financial forecast can secure investors
Are you raising equity investment and feel uncertain about the financials investors expect to see? Do you lack confidence when it comes to numbers? Perhaps you feel any forecast will be a work of fiction as you don’t yet have actual revenue.
This interactive webinar, co-hosted by Focused For Business and Standard Ledger, will explain what a forecast is, how to include it in your pitch deck, and what an investor might want to see during due diligence.
You’ll discover:
👉 Know your metrics and KPIs: What information makes it into your pitch deck, do you know your ARR from your LTM, your CAC from GP%. We’ll keep it simple, and avoid too many acronyms!
👉 Demonstrate your runway: How you use a forecast to show runway (how much longer you can operate for) and do it in a way an investor can buy into
👉 The three key marketing metrics all investors will expect to see in your forecast
👉 When to introduce your forecast into your investor conversations
📅 Date: Friday 24 November
⏰ Time: 12pm – 1pm GMT
We’ll meet via Zoom – with cameras and microphones on – to share as a community. This is about you getting the answers you need – and supporting each other as a community of founders. Bring your questions, be generous in sharing your experience.
A Zoom login will be provided after you register and in a reminder email before the event.
Note: The webinar is capped at 100 attendees, on a first come, first served basis. A recording will be shared with those who cannot attend.
We look forward to seeing you on 24 November! 🙂
MEET THE SPEAKERS
Elliot Gaspar
UK Director, Standard Ledger
Elliott is an experienced finance professional with a penchant for startups. They seem to like him too and well they should, because he’s helped startups raise more than £500 million and led finance teams from pre-revenue to £40 million EBITDA.
As an accountant and CFO, Elliott leads Standard Ledger’s UK business, bringing accounting as a service to UK-based startups. With the energy of 5 traditional accountants, the nous of a COO and a passion for solving business problems, he’s also on a mission to prove accountants can be operators, too.
Hatty Fawcett
Founder, Focused For Business
Hatty Fawcett, founder of Focused for Business, has a strong track record in raising funding for businesses, having raised more than £5 million for early-stage startups in the last 12 months.
Following a 15-year career in marketing, Hatty completed an MBA at Imperial College and went on to work in three startups, including her own business where she successfully raised two rounds of investment. Hatty knows what it takes to raise investment as a founder, but she has also seen investment from the other side of the fence, managing a number of the angel investments made by the former Dragon’s Den star, Kelly Hoppen.
Hatty’s unique perspective on start-up funding, and the work she does to level the playing field when it comes to raising equity investment, has resulted in her being recognised as Adviser of the Year 2022/3 by Enterprise Nation
Focused For Business believes startup funding should be available to everyone, and that the process shouldn’t be over complicated or overly time consuming. We’re on a mission to level the playing field and make it faster and fairer for founders to raise investment irrespective of gender, ethnicity and geographical location, all of which can be barriers to investment.
Focused For Business’ Funding Accelerator programme supports startups raising their first or second funding round to access equity investment in 90 days. The programme provides a step-by-step approach to prepare for investment, find and attract the right investors and negotiate and close the deal. Startups who have completed the programme have raised over £5 million in the last 12 months.
