Sustainable Ventures makes first investment from Sustainable Accelerator 5 into Owni
Investors in this round: Sustainable Ventures
We are delighted to announce our investment into Owni (previously known as Shwap), a B2B SaaS company that enables fashion retailers and brands to build their resale, repair and recycling services while accessing a peer-to-peer resale platform.
Owni integrates with fashion brands to automate product listings into users accounts. Users can then make products available for resale with a click of a button, preventing the need for manual uploads. Owni tracks products sold on their platform and shares the insights with brands, who are increasingly seeking to understand and manage the full lifecycle of their products.
We are backing a fantastic team led by Kalkidan Legesse (CEO) and Vidmantas Markevicius (CFO), previously co-founders of Sancho’s, a sustainable fashion & ethical gift department shop. Kalkidan was awarded Draper’s Magazine 30 Under 30 in 2021 and winner of independent shop of the year by Holly & Co, and Vidmantas is a Santander UK Award winning entrepreneur.
Following this raise, Owni will expand its software development and marketing teams. Owni will further integrate new features for its peer-to-peer platform and expand the functionalities for its retail partners. The raise will also help to increase the marketing efforts of its platform.
You can find out more information about Owni here: https://www.owni.app